Intimate Wear Market

Intimate wears refer to the undergarments that are worn next to the skin, beneath outer garments. They are worn by men and women. Intimate garments are appealing undergarments as compared to the regular ones. They help in reducing the friction of outerwear against the skin and aids in keeping outer garments protected from being soiled or damaged by bodily excretions. Change in perception regarding intimate wear from basic necessity has transformed the perception of people in the past few years.

To have an edge over the competition by knowing the market dynamics and current trends of “Intimate Wear Market,” request for Sample Report here

The key factors proliferating the growth of the global intimate wear market include the changing lifestyles of consumers, customization of product portfolio, changing fashion trends and its influence of consumers, women empowerment’s impact on the lingerie industry, and swift growth of the online retail platform. With the passing years, the line between physical and digital e-commerce is blurring. It has been observed that Amazon overtook Walmart in 2019. Individuals are more attracted to online shopping due to the convenience feature.

The online retail platform is also gaining traction among customers. In online buying, customers find a variety of different products with affordable and excellent prices as this does not involve the third-party contribution. Moreover, in the busy lifestyle, customers prefer to have convenient online shopping, where they could even shop late at night. They are not required to wait in queue for a shopping assistant to help. Through online retail shopping, customers could shop anytime, which gives enhanced shopping experience. Similarly, in the case of intimate wears, customers prefer to purchase undergarments online, as all types of sizes and multiple varieties of product is available easily. Moreover, in case of unavailability of products, websites notify whenever the products become available again. This saves time for customers, from traveling to shops again and again. Thus, the rapid growth of online retail platforms is driving the growth of the intimate wear market globally.

Do you want to know more about the Research process and detailed Methodology, Request Research Methodology of this report

On the basis of gender, the market is segmented into women and men. Among them, the women segment is expected to grow at a higher CAGR during the forecast period. This is attributed to the large availability of products under the women’s intimate wear category such as shapewear, lingerie, sportswear, sleepwear, swimwear, and maternity wear. Moreover, due to the women empowerment, women are more open about their choices in intimate wear, which accelerates the growth of the segment.

Based on the age group, the market is segmented into 13-17 years, 18-35 years, 36 years & above. Among these, the 18-35 years age group is expected to witness a higher CAGR during the forecast period owing to the higher disposable income coupled with increased demand variety of intimate wear.

In case, any of your pain points areas are not covered in the current scope of this report, Request for Free Customization here

On the basis of region, the Asia-Pacific is projected to dominate the market during the forecast period. This is attributed to increasing disposable incomes in countries like India and China. Moreover, the increasing population in the region is also rising the demand for intimate wear in the region.

The key players in the market include Berkshire Hathaway Inc., L. Brands Inc, American Eagle Outfitters, Inc., Hanesbrands Inc, JOCKEY International Inc, Triumph International Ltd, PVH Corp, Hanky Panky International Ltd, MAS Holdings Ltd, and Chantelle S.A., among others.

The global intimate wear market has been segmented on the basis of gender, price, age group, distribution channel, and region. Based on gender, the market is segmented into women and men. Based on age group, the market is segmented into 13-17 years, 18-35 years, and 36 years & above. Based on price, the market is segmented into luxury, super-premium, premium, medium, economy, low. Based on distribution channel, the market is segmented into mass merchandizers, mono brand stores, specialized stores, and others.

For detailed scope of the “Intimate Wear Market” report request a Sample Copy of the report

Key questions answered in this research report:

• • At what pace is global intimate wear market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in intimate wear market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global intimate wear market?
  • Which gender generated maximum revenues in 2019 and identify the most promising gender during the forecast period?
  • What are the various distribution channels of global intimate wear market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Intimate Wear Market by Gender

• • Women
    • Lingerie
    • Shape Wear
    • Sleep Wear
    • Sports Wear
    • Maternity Wear
  • Men
    • Vests
    • Briefs
    • Boxer Briefs
    • Boxer Shorts
    • Trunks Briefs
    • Others

Global Intimate Wear Market by Age Group

• • 13‐17 Years
  • 18‐35 Years
  • 36 Years & Above

Global Intimate Wear Market by Price

• • Luxury
  • Super-premium
  • Premium
  • Medium
  • Economy
  • Low

Global Intimate Wear Market by Distribution Channel

• • Mass Merchandizers
  • Mono Brand Stores
  • Specialized Stores
  • Others

Global Intimate Wear Market by Region

• • North America Intimate Wear Market (Option 1: As a part of the free 25% customization)
    • North America Intimate Wear Market by Gender
    • North America Intimate Wear Market by Age Group
    • North America Intimate Wear Market by Price
    • North America Intimate Wear Market by Distribution Channel
    • US Intimate Wear Market All-Up
    • Canada Intimate Wear Market All-Up
  • Europe Intimate Wear Market (Option 2: As a part of the free 25% customization)
    • Europe Intimate Wear Market by Gender
    • Europe Intimate Wear Market by Age Group
    • Europe Intimate Wear Market by Price
    • Europe Intimate Wear Market by Distribution Channel
    • UK Intimate Wear Market All-Up
    • Germany Intimate Wear Market All-Up
    • France Intimate Wear Market All-Up
    • Spain Intimate Wear Market All-Up
    • Rest of Europe Intimate Wear Market All-Up
  • Asia-Pacific Intimate Wear Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Intimate Wear Market by Gender
    • Asia-Pacific Intimate Wear Market by Age Group
    • Asia-Pacific Intimate Wear Market by Price
    • Asia-Pacific Intimate Wear Market by Distribution Channel
    • China Intimate Wear Market All-Up
    • India Intimate Wear Market All-Up
    • Japan Intimate Wear Market All-Up
    • Rest of APAC Intimate Wear Market All-Up
  • RoW Intimate Wear Market (Option 4: As a part of the free 25% customization)
    • RoW Intimate Wear Market by Gender
    • RoW Intimate Wear Market by Age Group
    • RoW Intimate Wear Market by Price
    • RoW Intimate Wear Market by Distribution Channel
    • Brazil Intimate Wear Market All-Up
    • South Africa Intimate Wear Market All-Up
    • Saudi Arabia Intimate Wear Market All-Up
    • UAE Intimate Wear Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Intimate Wear Market All-Up

Global Intimate Wear Leading Market Players (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Berkshire Hathaway Inc.
  • Brands Inc
  • American Eagle Outfitters, Inc.
  • Hanesbrands Inc
  • JOCKEY International Inc
  • Triumph International Ltd
  • PVH Corp
  • Hanky Panky International Ltd
  • MAS Holdings Ltd
  • Chantelle S.A.