Stock Video Market Size, Growth Opportunities and Industry Forecast, 2020-2027
Stock Video Market By Application (Editorial and Commercial), By License Model (Right-Manged and Royalty-Free), By Image Source (Macro-stock and Micro-stock), and By Region – Global Opportunities and Forecast, 2020-2027
Stock Video Market is witnessing growth at a CAGR of 6.5% during forecast period.
Introduction of the Stock video Market Report
Stock videos or stock footages are the short-length clips that have been filmed to represent a generic perspective, which means that they can be used in any type of video productions. These videos are shot by someone else that available to buy in a database either on a piece-by-piece basis or as part of a subscription service from where the users can download and use them. The stock videos cover a wide range of topics from difficult to film shots such as natural disasters to cityscapes, space shots to nature shots, and among others. It is beneficial to filmmakers as it saves shooting new material.
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The major factor that responsible for the growth of the stock videos market are the increasing demand for stock videos captured by drones, rising use of social media platforms, the numerous benefits of using stock videos for visual content creation, and the increasing use of stock videos in movies and television. Stock videos are favored in movies, television documentaries, and commercials as it helps filmmakers to save production costs and time on shooting new footage. Aerial videography and drones are widely used in the video production industry, as the use of drones helps in saving filming time and are highly cost-effective.
Various stock video creators are focussing and exploring the use of 360 degree and virtual reality stock videos. These stock videos offer various opportunities in terms of audio-visual content, which is not limited to film and television production, but also for advertising, branding, and marketing. These factors will further propel the growth of the market during the forecast period. Moreover, the increasing use of smartphone devices, along with the high availability of internet at a lower cost is also increasing the use of social media platform among users. The social media platform encourages promoters to shift and create awareness about their stock video-related products and services, which will contribute to the growth of the market during the forecast period. However, the high price of stock video, stringent regulations, and copyright infringement issues related to stock videos are the restraining factors of the global stock video market.
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Based on the application, commercial segment is expected to grow at a higher CAGR during the forecast period. Factors such as the editorial applications of stock videos, comprising news media, personal blogs, documentaries videos, and other non-commercial purposes will play a substantial role in the commercial segment to preserve its market position. In addition to this, its ability to down production cost and time and the high availability of high-definition quality stock video is increasing the growth of the market. Stock video is widely used in making films or television series, music videos, advertising, and others, which will further boost the growth of the market.
Based on the license model, the right-managed segment is expected to dominate the global stock video market during the forecast period. The right-manged license is used to stock videos for a specific project, such as an advertisement. This license enables the user to use the specific video copy multiple times for a single project, which fuels the growth of the market. Furthermore, the RM license also offers various advantages such as a higher limit on copy and distribution rights, which is helpful for various projects, along with wide-reach marketing campaigns.
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Based on the region, North America is expected to lead the global stock video market during the forecast period. The strong presence of a massive number of vendors and the increasing focus on new initiatives are the factors that are fuelling the growth of the stock video market in this region.
Various notable players in the stock video market include Adobe Inc., Pond5 Inc., Shutterstock Inc., Depositphotos Inc., Dreamstime.com LLC, Envato Pty Ltd.¸ Footage Firm Inc., Getty Images Inc., Inmagine Group, and Thomson Reuters Corp. among others.
Key Developments:
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- In Jun 2018, Shutterstock entered into a partnership with Dronebase Inc., to add a large volume of professional quality, 4K aerial stock footage to Shutterstock’s video collection.
- In May 2018, Shutterstock entered into a partnership with IBM Watson Content Hub to make it easier for promoters to build engaging media campaigns. This partnership will enable the user to transform content creation with in-platform access to premium images, video clips, and music tracks.
- In Jun 2017, Pond5 entered into a partnership with Adobe. This partnership with Adobe will expand its stock video offering by using Pond5 stock videos, and these videos will be available for license at Adobe Stock.
The Global Stock Videos market has been segmented based on the application, license model, image source, and region. Based on the application market is categorized into editorial and commercial. Based on the license model, the market is segmented into Right-Managed (RM) and Royalty-Free (RF). Based on the image source, the market is segmented into macro-stock and micro-stock.
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Key questions answered in this research report:
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- At what pace is the global Stock Video market growing? What will be a growing trend in the future?
- What are the key drivers and restraints in the global Stock Video market? What will be the impact of drivers and restraints in the future?
- What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Stock Video market?
- Which Segment 1 generated maximum revenues in 2019 and identify the most promising Segment 1 during the forecast period?
- What are the various application areas of the global Stock Video market, and how are they poised to grow?
- What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?
Report Coverage |
Details |
Market Base Year |
2019 |
Market Forecast Period |
2020-2027 |
Market Revenues Currency |
USD Million |
Base Year & Forecast Units |
Revenues (USD Million) |
Market Segment | By Application, By License Model, By Image Source, By Region |
Regional Coverage | Asia Pacific, Europe, North America, and RoW |
Companies Profiled | Adobe Inc., Pond5 Inc., Shutterstock Inc., Depositphotos Inc., Dreamstime.com LLC, Envato Pty Ltd.¸ Footage Firm Inc., Getty Images Inc., Inmagine Group, Thomson Reuters Corp.among others |
25% Free Customization Available | We will customize this report up to 25% as a free customization to address our client’s specific requirements |
Market Segmentation
Global Stock Video Market by Application
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- Editorial
- Commercial
Global Stock Videos Market by License Model
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- Right-Managed (RM)
- Royalty-Free (RF)
Global Stock Video Market by Image Source
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- Macro-stock
- Micro-stock
Global Stock Video Market by Region
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- North America Stock Video Market (Option 1: As a part of the free 25% customization)
- North America Market by Application
- North America Market by License Model
- North America Market by Image Source
- US Market All-Up
- Canada Market All-Up
- Europe Stock Videos Market (Option 2: As a part of the free 25% customization)
- Europe Market by Application
- Europe Market by License Model
- Europe Market by Image Source
- UK Market All-Up
- Germany Market All-Up
- France Market All-Up
- Spain Market All-Up
- Rest of Europe Market All-Up
- Asia-Pacific Stock Video Market (Option 3: As a part of the free 25% customization)
- Asia-Pacific Market by Application
- Asia-Pacific Market by License Model
- Asia-Pacific Market by Image Source
- China Market All-Up
- India Market All-Up
- Japan Market All-Up
- Rest of APAC Market All-Up
- RoW Stock Video Market (Option 4: As a part of the free 25% customization)
- RoW Market by Application
- RoW Market by License Model
- RoW Market by Image Source
- Brazil Market All-Up
- South Africa Market All-Up
- Saudi Arabia Market All-Up
- UAE Market All-Up
- Rest of world (remaining countries of the LAMEA region) Market All-Up
- North America Stock Video Market (Option 1: As a part of the free 25% customization)
Major Players Operating the Stock Video (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)
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- Adobe Inc.
- Pond5 Inc.
- Shutterstock Inc.
- Depositphotos Inc.
- com LLC
- Envato Pty Ltd.
- Footage Firm Inc.
- Getty Images Inc.
- Inmagine Group
- Thomson Reuters Corp.
Frequently Asked Question About This Report
Stock Video Market [UP828A-00-0620]
The key factor driving the Stock Video market are the increasing demand for stock videos captured by drones, rising use of social media platforms, the numerous benefits of using stock videos for visual content creation, and the increasing use of stock videos in movies and television. Stock videos are favored in movies, television documentaries, and commercials as it helps filmmakers to save production costs and time on shooting new footage.
Top key players include Adobe Inc., Pond5 Inc., Shutterstock Inc., Depositphotos Inc., Dreamstime.com LLC, Envato Pty Ltd.¸ Footage Firm Inc., Getty Images Inc., Inmagine Group, and Thomson Reuters Corp. among others.
Stock Video Market is projected to grow at a CAGR of 6.5% during forecast period.
North America is expected to lead the stock video market during the forecast period. The strong presence of a massive number of vendors and the increasing focus on new initiatives are the factors that are fuelling the growth of the stock video market in this region.
- Published Date: Nov-2020
- Report Format: Excel/PPT
- Report Code: UP828A-00-0620
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Stock Video Market Size, Growth Opportunities and Industry Forecast, 2020-2027
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