Commercial Display Market

Commercial Display Market is anticipated to grow at a 6.9% CAGR during the forecast period and predicted to reach USD 41,096 Million by 2027.

Introduction of the Commercial Display Market Report

Commercial display is a sub-division of electronic displays that can be managed both individually and centrally with a view to display animation, text, or video message to audience. Commercial displays use technologies, which include liquid crystal display (LCD), organic light emitting diode (OLED), quantum light emitting diode (QLED), light emitting diode (LED), and projection for commercial purposes and for displaying digital and media content, weather data, web pages, or text in a professional environment.

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Market Dynamic

Key Drivers and Emerging Trends

Commercial displays are widely used in hospitality and retail industries as they are created with extra warranty and can work for 16 to 24 hours a day, which is a significant factor propelling the growth of the global commercial display market size. Moreover, this technology offers optimized brightness in high-ambient light conditions incorporated with special technology that aids in excellent onboard cooling, resolution issues, and image-retention. Commercial displays integrated with clean, versatile, cost-effective, sleek look, and user-friendly nature are energy-efficient and lure customer’s imaginations. These features play a crucial role in augmenting the growth of the global commercial display market. In addition, there have been several technological enhancements in the commercial display section, such as tactile touchscreen, holographic displays, outdoor 3D screens, and provides better accuracy pictures. These advancements improve the quality of the product and outweighs monetary benefits. Furthermore, extensive use and innovations in new technologies, such as QLED and OLED in the commercial display sector is one of the emerging commercial display market trend that is surging the growth of the global commercial display market.

Impact of COVID-19 on the Commercial Display Market

The widespread outbreak of the coronavirus has negatively impacted the display sector due to temporary suspension and restriction imposed on all operations by governments across the globe. China is the premium manufacturing hub for electronic products and components, which has also suffered a negative impact during the lockdown. Moreover, factors such as cancellation of board meetings, international delegations, social gatherings, and temporary closing down of malls, retail stores, and restaurants have hampered the demand for commercial display.

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Type – Segment Analysis

Based on the type, the signage segment is expected to grow at a higher CAGR over the forecast period. There is a wide penetration of signage products in retail stores, such as supermarkets and shopping malls. Furthermore, the increasing preference for digital display solutions at commercial places is propelling the growth of the segment.

Technology – Segment Analysis

On the basis of the technology, the LED segment is anticipated to grow at a faster CAGR over the forecast period. The developments in LED technology are leading to the advancement of various types of LED displays, such as QLED and OLED. LED technology is energy-efficient and is being highly used by manufacturers in their commercial display section. Moreover, mini-LED and micro-LED are new emerging technologies, which are expected to bolster the growth of the LED segment in the global commercial display market.

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Region – Segment Analysis

Based on the region, the Asia-Pacific region is projected to grow at a higher CAGR during the forecast period. This is mainly attributed to the rapid urbanization in emerging nations and the increasing adoption of commercial displays by various industries, which includes hospitality, healthcare, retail, and transportation. Furthermore, there is huge presence of leading manufacturers and OEMs, such as Sharp Electronics Corporation, Panasonic Corporation, and Samsung, which is also contributing to the growth of the commercial displays market in Asia-Pacific. 

Top Market Players

Various notable players operating in the market include Cisco, CDW, Koninklijke Philips N.V., Dell, Sharp NEC Display Solutions of America, Inc., LG Display Co., Ltd., SAMSUNG, Panasonic Corporation, Sony Corporation, and Sharp Electronics Corporation, among others.

Key Developments

• • In 2020, Sharp Electronics Corporation announced the launch of new Sharp 4T-B70CT1U AQUOS BOARD interactive display, a perfect value-priced solution for meeting rooms and interactive classrooms. It comes with plug and play feature, which provides all the essentials for collaborative learning at an affordable price.
  • In 2020, Samsung launched new ‘Back to Business’ solutions with new range of intelligent signage boards and outdoor display, which can be used by businesses for video conferencing. These solutions are provided by Samsung in collaboration with Cisco Webex and Logitech. 

Segments covered in the Report:

The global commercial display market has been segmented on the basis of type, technology, component, industry vertical, and regions. Based on type, the market is segmented into single-screen, video wall, signage, Kiosk, interactive whiteboard, and others. Based on technology, the market is segmented into OLED, LED, LCD, QLED, and others. Based on component, the market is segmented into hardware, software, and services. Based on industry vertical, the market is segmented into BFSI, commercial, education & research, entertainment & sports, transportation, healthcare, and others. 

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Key questions answered in this research report:

• • At what pace is global commercial display market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in commercial display market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global commercial display market?
  • Which type generated maximum revenues in 2019 and identify the most promising type during the forecast period?
  • What are the various technology areas of global commercial display market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Commercial Display Market by Type

• • Single-Screen
  • Video Wall
  • Signage
  • Kiosk
  • Interactive Whiteboard
  • Others

Global Commercial Display Market by Technology

• • OLED
  • LED
  • LCD
  • QLED
  • Others

Global Commercial Display Market by Component

• • Hardware
  • Software
  • Services

Global Commercial Display Market by Industry Vertical

• • BFSI
  • Commercial
  • Education & Research
  • Entertainment & Sports
  • Transportation
  • Healthcare
  • Others

Global Commercial Display Market by Region

• • North America Commercial Display Market (Option 1: As a part of the free 25% customization)
    • North America Market by Type
    • North America Market by Technology
    • North America Market by Component
    • North America Market by Industry Vertical
    • US Market All-Up
    • Canada Market All-Up
  • Europe Commercial Display Market (Option 2: As a part of the free 25% customization)
    • Europe Market by Type
    • Europe Market by Technology
    • Europe Market by Component
    • Europe Market by Industry Vertical
    • UK Market All-Up
    • Germany Market All-Up
    • France Market All-Up
    • Spain Market All-Up
    • Rest of Europe Market All-Up
  • Asia-Pacific Commercial Display Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Market by Type
    • Asia-Pacific Market by Technology
    • Asia-Pacific Market by Component
    • Asia-Pacific Market by Industry Vertical
    • China Market All-Up
    • India Market All-Up
    • Japan Market All-Up
    • Rest of APAC Market All-Up
  • RoW Commercial Display Market (Option 4: As a part of the free 25% customization)
    • RoW Market by Type
    • RoW Market by Technology
    • RoW Market by Component
    • RoW Market by Industry Vertical
    • Brazil Market All-Up
    • South Africa Market All-Up
    • Saudi Arabia Market All-Up
    • UAE Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Market All-Up

Major Players Operating in the Commercial Display (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Cisco
  • CDW
  • Koninklijke Philips N.V.
  • Dell
  • Sharp NEC Display Solutions of America, Inc.
  • LG Display Co., Ltd.
  • SAMSUNG
  • Panasonic Corporation
  • Sony Corporation
  • Sharp Electronics Corporation