Digital Experience Platform Market by Solution, Service, Business Type, Industries, Deployment, and by Geography – Opportunities & Forecast, 2023-2030
Analysts at GMI Research estimates that the Digital Experience Platform Market was worth USD 10.8 billion in 2022, and forecast to touch USD 26.2 billion in 2030, growing at a CAGR of 11.7% from 2023-2030.
Digital Experience Platform (DXP) is an emerging category of enterprise software seeking to meet the needs of companies undergoing digital transformation, with the goal of providing better customer experiences. DXP’s can be defined as a platform common for a set of technologies, which can provide personalized and secure access to content, applications across various digital touch points. DXPs can either be a single product or a suite of products that work together. They provide an architecture for companies to digitize business operations, deliver connected customer experiences, and gather actionable customer insight.
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Digital Experience Platform Market Key Drivers
In this era of business customer experience is becoming the priority and there is a rising competition among Organisations to improve experience of their customer. Along with this, emergence of cloud-based technologies, rising demand for digital intelligence platform across various industry, rising number of Organisations using cloud deployment models to effectively engage customers across different channels such as mobile, email, call centre, social media etc. help in growing business. These are the factors which tend to grow of global digital experience platform market. For example, IDC study analyses on how customers are using SAP HANA to build innovative applications to gain an average five-year ROI of 575%. However, digital silos, complexity of data integration and lack of skill set are hampering its market growth.
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Top Market Players
Various notable players operating in the market, include Oracle Corporation, SAP SE, IBM Corporation, Infosys Limited, Salesforce.Com, Inc., SDL Plc, Sitecore, Adobe Systems Incorporated, Acquia and Demandware, Inc.
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Segments covered in the Report:
The Global Digital Experience Platform Market has been segmented based on solution, service, business type, industries, deployment and key geographies. Based on solution, the market comprises of Web Content Management, Multi-Channel Customer Communication Management, Customer Relationship Management, Digital Employee Experience, Web Portals, Customer Experience Management and Analytics. Based on service, the market comprises of Professional Service and Support and Maintenance Services. Based on business type, the market comprises of B2B and B2C. Based on industries the market comprises of Retail, Banking, Government, Hospitality and Others. Based on deployment, the market comprises of Cloud, On-Premise and Hybrid. The research report “Global Digital Experience Platform market” provides in-depth analysis of Global Digital Experience Platform market based on solution, service, business type, industries, deployment and major geographies for the forecast period from 2023-2030. The report also highlights the major market drivers propelling the growth as well as challenges faced by market participants. The research report provides market size and forecast for the Global Digital Experience Platform market. In addition, the report also analyses the competitive landscape, major players and their strategies in 2019 The competitive landscape section of the report captures and highlights the recent developments in the market.
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Key questions answered in this research report:
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- At what pace is global digital experience platform market growing? What will be growth trend in future?
- What are the key drivers and restraints in the current market? What will be the impact of drivers and restraints in the future?
- What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the global digital experience platform market?
- What are the various application areas and how they are poised to grow?
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Report Coverage |
Details |
| Market Revenues (2022) |
USD 10.8 billion |
| Market Base Year |
2022 |
| Market Forecast Period |
2023-2030 |
| Base Year & Forecast Units |
Revenues (USD Billion) |
| Market Segment | By Solution, By Service, By Business Type, By Industries, By Deployment, By Region |
| Regional Coverage | Asia Pacific, Europe, North America, and RoW |
| Companies Profiled | Oracle Corporation, SAP SE, IBM Corporation, Infosys Limited, Salesforce.Com, Inc., SDL Plc, Sitecore, Adobe Systems Incorporated, Acquia and Demandware, Inc., among others; a total of 10 companies covered. |
| 25% Free Customization Available | We will customize this report up to 25% as a free customization to address our client’s specific requirements |
Market Segmentation
Global Digital Experience Platform Market by Solution
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- Web Content Management
- Multi-Channel Customer Communication Management
- Customer Relationship Management
- Digital Employee Experience
- Web Portals
- Customer Experience Management
- Analytics
Global Digital Experience Platform Market by Service
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- Professional Service and Support
- Maintenance Services
Global Digital Experience Platform Market by Business Type
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- B2B
- B2C
Global Digital Experience Platform Market by Industries
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- Retail
- Banking
- Government
- Hospitality
- Others
Global Digital Experience Platform Market by Deployment
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- Cloud
- On-Premise
- Hybrid
Global Digital Experience Platform Market by Region
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- North America Global Digital Experience Platform Market (Option 1: As a part of the free 25% customization)
- By Solution
- By Service
- By Business Type
- By Industries
- By Deployment
- US Market All-Up
- Canada Market All-Up
- Europe Global Digital Experience Platform Market (Option 2: As a part of the free 25% customization)
- By Solution
- By Service
- By Business Type
- By Industries
- By Deployment
- UK Market All-Up
- Germany Market All-Up
- France Market All-Up
- Spain Market All-Up
- Rest of Europe Market All-Up
- Asia-Pacific Global Digital Experience Platform Market (Option 3: As a part of the free 25% customization)
- By Solution
- By Service
- By Business Type
- By Industries
- By Deployment
- China Market All-Up
- India Market All-Up
- Japan Market All-Up
- Rest of APAC Market All-Up
- RoW Global Digital Experience Platform Market (Option 4: As a part of the free 25% customization)
- By Solution
- By Service
- By Business Type
- By Industries
- By Deployment
- Brazil Market All-Up
- South Africa Market All-Up
- Saudi Arabia Market All-Up
- UAE Market All-Up
- Rest of world (remaining countries of the LAMEA region) Market All-Up
- North America Global Digital Experience Platform Market (Option 1: As a part of the free 25% customization)
Leading market players in the Digital Experience Platform Market (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)
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- Oracle Corporation
- SAP SE
- IBM Corporation
- Infosys Limited
- Com, Inc.
- SDL Plc
- Sitecore
- Adobe Systems Incorporated
- Acquia
- Demandware, Inc.
*Other prominent players in the market can also be profiled as a part of customization
Frequently Asked Question About This Report
Digital Experience Platform Market [ICT37A-00-0719]
The cloud segment is anticipated to grow at a higher CAGR during the forecast period, due to its cost-efficiency and hassle-free integration.
North America is projected to grow at a higher CAGR during the forecast period due to the rapid adoption of advanced technologies by industries.
The growth rate of Digital Experience Platform Market during forecast period is 11.7%.
The top players of Digital Experience Platform Market are Oracle Corporation, SAP SE, IBM Corporation, Infosys Limited, Salesforce.Com, Inc., SDL Plc, Sitecore, Adobe Systems Incorporated, Acquia and Demandware, Inc.
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