Canned Alcoholic Beverages Market

Canned Alcoholic Beverages Market was estimated at USD 5,012 million in 2020 and projected to grow at 13.7% CAGR during the forecast period.

Introduction of the Canned Alcoholic Beverages Market Report
Canned alcoholic beverages are the type of beverages that are bundled in metal cans. Wine, hard seltzers, and RTD mixed drinks are a portion of the different canned cocktails. These canned beverages are consumed massively owing to their movability and client comfort. Aside from this, canned alcoholic beverages are more convenient than glass bottles and can be reused without any problem.

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Market Dynamic
Key Drivers and Emerging Trends
The developing interest for low-content alcohol-based flavoured drinks because of rising health concerns is expected to drive the canned alcoholic beverages market size. These drinks are accessible with different flavours, such as Ready to Drink (RTD) mixed drinks mixed with ginger, rose, lavender, etc, which makes them the most favoured alcoholic beverage among shoppers. For instance, in 2021, Bacardi Limited, added three new flavours to its prepared ready-to-drinks. Bahama Mama, Mojito and Sunset punch are the three canned cocktails with various flavours dispatched by Bacardi.

The developing interest for comfort, natural ingredients and convenient packing formats among purchasers are the key driving factor for this market. For instance, in 2021, Ball Beverages Packaging India which is a unit of American multinational Ball Corporation and supplies aluminium cans for FMCG, soft drink and beer companies has introduced an Alcohol in 180 ml cans which was recently introduced in Rajasthan. Addition, to the rising inclination for portable containers and lower costs than glass bottles are projected to push the market growth of global alcoholic beverages market.

Restraint in the Canned Alcoholic Beverages Market
However, increasing concerns related to the health problem on excess consumption of these drinks may hamper the Canned Alcoholic Beverages market. The interest in cans relies upon the sale of packaged items at the retail shop increases the demand for cans increase and slow growth of other beverages may restrain the growth of this market. Moreover, substitute like plastic bottle, glass bottle has also hampered the growth of this market.

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Product – Segment Analysis
Based on the Product, hard seltzers segment is expected to grow at the higher CAGR rate in the global canned alcoholic beverages market during the forecast period. Hard seltzers are carbonated water-based beverages, which are generally imbued with fruits and spirits. These have become very famous among twenty- to thirty-year-olds because of their low liquor content. Low costs of hard seltzer, wide accessibility across general stores are key factors for propelling the growth of the segment.

Distribution Channel – Segment Analysis
Based on the Distribution Channel, liquor stores segment is expected to grow at the higher CAGR rate in the global canned alcoholic beverages market during the forecast period. These stores have been a widespread availability owing to growing consumption. The wide accessibility of different brands with different choice at these stores draws in buyers to buy items through these channels. These factors have attributed to positive growth for this segment.

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Regional – Segment Analysis:
Based on the region, North America is expected to grow at the higher CAGR rate in the global canned alcoholic beverages market. Due to increasing per capita expenditure on alcohol and the growing availability of alcoholic beverages in attractive packaging styles, it is expected to drive the market in the United States for canned alcoholic beverages. The most significant gains in beverage alcohol consumption in the US last year have been witnessed across the RTD category. The RTDs grew +62.3% by volume in 2020, led by hard seltzers, which grew +130%. Hard seltzers represent over the 55% share of the total RTD category in the US, followed by (FABs) flavored alcoholic beverages and ready-to-drink cocktails/long drinks. Consumers with high spending capacity and a better taste for beverage choices are driving the demand for this market.

Top Market Players
Various notable players operating in the market, include, BACARDÍ, Diageo, Brown‑Forman, Anheuser-Busch InBev, Treasury Wine Estates, Portugal Vineyards, E. & J. Gallo Winery., ASAHI GROUP HOLDINGS, LTD., Kona Brewing Co., Pernod Ricard, among others.

Key Developments:

• • In March 2021, Koninklijke Grolsch, a Dutch brewery and an auxiliary of Asahi Group, dispatched hard seltzer in cans and bottle under the brand name “viper”. This is the main hard seltzer in the Netherlands that is accessible in cans just as bottles.
  • In Sep 2020, BACARDÍ Rum, Bermuda-based Bacardi Ltd., has announced the relaunch of BACARDÍ Spiced, an aged rum blended with spices and natural flavors for smooth and taste bold.

Segments covered in the Report:
The global Canned Alcoholic Beverages market has been segmented on the basis of Product, Distribution Channel and regions. Based on Product, the market is segmented into Wine, RTD Cocktails and Hard Seltzers. Based on Distribution Channel, the market is segmented into Online, Liquor Stores and On-Trade.

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Key questions answered in this research report:

• • At what pace is global Canned Alcoholic Beverages market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Canned Alcoholic Beverages market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Canned Alcoholic Beverages market?
  • Which Product generated maximum revenues in 2020 and identify the most promising Product during the forecast period?
  • What are the various Distribution Channel areas of global Canned Alcoholic Beverages market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Canned Alcoholic Beverages Market by Product

• • Wine
  • RTD Cocktails
  • Hard Seltzers

Global Canned Alcoholic Beverages Market by Distribution Channel

• • Online
  • Liquor Stores
  • On-Trade

Global Canned Alcoholic Beverages Market by Region

• • North America Canned Alcoholic Beverages Market (Option 1: As a part of the free 25% customization)
    • North America Canned Alcoholic Beverages Market by Product
    • North America Canned Alcoholic Beverages Market by Distribution Channel
    • US Canned Alcoholic Beverages Market All-Up
    • Canada Canned Alcoholic Beverages Market All-Up
  • Europe Canned Alcoholic Beverages Market (Option 2: As a part of the free 25% customization)
    • Europe Canned Alcoholic Beverages Market by Product
    • Europe Canned Alcoholic Beverages Market by Distribution Channel
    • UK Canned Alcoholic Beverages Market All-Up
    • Germany Canned Alcoholic Beverages Market All-Up
    • France Canned Alcoholic Beverages Market All-Up
    • Spain Canned Alcoholic Beverages Market All-Up
    • Rest of Europe Canned Alcoholic Beverages Market All-Up
  • Asia-Pacific Canned Alcoholic Beverages Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Canned Alcoholic Beverages Market by Product
    • Asia-Pacific Canned Alcoholic Beverages Market by Distribution Channel
    • China Canned Alcoholic Beverages Market All-Up
    • India Canned Alcoholic Beverages Market All-Up
    • Japan Canned Alcoholic Beverages Market All-Up
    • Rest of APAC Canned Alcoholic Beverages Market All-Up
  • RoW Canned Alcoholic Beverages Market (Option 4: As a part of the free 25% customization)
    • RoW Canned Alcoholic Beverages Market by Product
    • RoW Canned Alcoholic Beverages Market by Distribution Channel
    • Brazil Canned Alcoholic Beverages Market All-Up
    • South Africa Canned Alcoholic Beverages Market All-Up
    • Saudi Arabia Canned Alcoholic Beverages Market All-Up
    • UAE Canned Alcoholic Beverages Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Canned Alcoholic Beverages Market All-Up

Major Players Operating in the Canned Alcoholic Beverages (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • BACARDÍ
  • Diageo
  • Brown‑Forman
  • Anheuser-Busch InBev
  • Treasury Wine Estates
  • Portugal Vineyards
  • & J. Gallo Winery.
  • ASAHI GROUP HOLDINGS, LTD.
  • Kona Brewing Co.
  • Pernod Ricard