Action Camera Market Size, Share, Growth Opportunities, Trends Analysis & Global Industry Forecast Report, 2023-2030
GMI Research analysis indicates that the Action Camera Market estimated at USD 4.6 billion in 2022 and is slated to register a double digit CAGR of 13.1% over the period, 2023-2030 and is projected to reach USD 12.4 billion in 2030.
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Major Action Camera Market Drivers
The rising popularity of sports events; growing number of travellers around the world; rising trend of sharing content on social media platforms including Facebook, Instagram, twitter, snapchat, Tumblr, and Viber among others together with the increase in the number of social media vloggers and influencers; and the growing need to record high-quality videos and photos in various kinds of environments is projected to boost the action camera market size.
Additionally, action cameras offer benefits that includes image stabilization and high image quality while in motion; mountable on helmet, a bike or surfboard; high storage capacity; highly durable; and provide burst mode, time-lapse mode, and slow-motion video recording mode. This is further expected to augment the demand of action cameras. Moreover, according to the World Travel and Tourism Council (WTTC), the travel & tourism sector experienced 3.5% growth in 2019, which is 10.3% of the global GDP, which is expected to provide growth opportunities to the action camera market share.
Restraint in the Action Camera Market
However, high cost of action cameras is one of the major factors expected to hamper the growth of the action camera industry market share. In addition, availability of affordable smartphones with advanced camera features is further expected to restraint the growing adoption of action cameras.
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Resolution – Segment Analysis
Based on the resolution, ultra HD segment is expected to grow significantly during the forecast period. This is primarily due to the advantage of capturing very high quality video for playing on smartphones, computers and TVs. Additionally, increasing use of 4K video footage in digital television and digital cinematography is further supporting the market growth.
Distribution Channel – Segment Analysis
Based on distribution channel, online segment is projected to grow at a prominent CAGR over the forecast period owing to the advantage of shopping anywhere & anytime, availability of wide range of latest action cameras, convenience of shopping at home, getting detailed information of the product, easy comparison various models and prices, and time efficiency. According to the United Nations Conference on Trade and Development, more than 1.45 billion people shopped online in 2018 globally, which further augments the market growth.
Application – Segment Analysis
Based on the application, the sports segment is anticipated to hold a notable market share. This can be attributed to the growing number of sports leagues and athletes, increasing popularity of sport activities including, biking, bicycle racing, surfing, skiing, skateboarding, climbing, and skydiving coupled with the rising demand for capturing high quality images and videos in action for broadcasting and sharing purposes.
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Regional – Segment Analysis:
Based on region, Asia-Pacific is expected to grow at a high rate over the forecast period primarily due to the rise in disposable income of population and growing popularity of adventurous sports activities including surfing and skydiving. Moreover, there has been an increase in the growth of tourism industry in the region and according to the World Travel & Tourism Council (WTTC), Asia-Pacific is the fastest growing region during 2019 in the travel & tourism sector growing by 5.5% from the previous year, which is expected to escalate the demand of sport cameras among travellers.
Top Market Players
Several Leading players operating in the market, include, GoPro, Inc., Nikon Corporation, Garmin Limited, OM Digital Solutions Corporation, Sony Corporation, SJCAM, Rollei, TomTom International BV, Drift Innovation, and insta360.com among others.
Key Developments:
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- In 2020, Insta360 launched One R Convertible Action Camera at CES. The company’s latest camera, One R is waterproof, supports voice commands, can be tied together using the included mounting base, and it can be used as a standard action camera or as a 360-degree capture device.
Segments covered in the Report:
The global Action Camera Market has been segmented on the basis of resolution, distribution channel, application, and key regions. Based on resolution, the market is segmented into Ultra HD, Full HD, and others. Based on distribution Channel, the market is segmented into online and retail. Based on application, the market is segmented into sports, recreational activities, emergency services, and others.
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Report Coverage |
Details |
Market Revenues (2022) |
USD 4.6 billion |
Market Base Year |
2022 |
Market Forecast Period |
2023-2030 |
Base Year & Forecast Units |
Revenues (USD Billion) |
Market Segment | By Resolution, By Distribution Channel, By Application, By Region |
Regional Coverage | Asia Pacific, Europe, North America, and RoW |
Companies Profiled | GoPro, Inc., Nikon Corporation, Garmin Limited, OM Digital Solutions Corporation, Sony Corporation, SJCAM, Rollei, TomTom International BV, Drift Innovation, and insta360.com among others; a total of 10 companies covered. |
25% Free Customization Available | We will customize this report up to 25% as a free customization to address our client’s specific requirements |
Market Segmentation
Global Action Camera Market by Resolution
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- Ultra HD
- Full HD
- Others
Global Action Camera Market by Distribution Channel
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- Online
- Retail
Global Action Camera Market by Application
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- Sports
- Recreational Activities
- Emergency Services
- Others
Global Action Camera Market by Region
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-
North America Action Camera Market (Option 1: As a part of the free 25% customization)
- By Resolution
- By Distribution Channel
- By Application
- US Market All-Up
- Canada Market All-Up
-
Europe Action Camera Market (Option 2: As a part of the free 25% customization)
- By Resolution
- By Distribution Channel
- By Application
- UK Market All-Up
- Germany Market All-Up
- France Market All-Up
- Spain Market All-Up
- Rest of Europe Market All-Up
-
Asia-Pacific Action Camera Market (Option 3: As a part of the free 25% customization)
- By Resolution
- By Distribution Channel
- By Application
- China Market All-Up
- India Market All-Up
- Japan Market All-Up
- Rest of APAC Market All-Up
-
RoW Action Camera Market (Option 4: As a part of the free 25% customization)
- By Resolution
- By Distribution Channel
- By Application
- Brazil Market All-Up
- South Africa Market All-Up
- Saudi Arabia Market All-Up
- UAE Market All-Up
- Rest of world (remaining countries of the LAMEA region) Market All-Up
-
Major Players Operating in the Action Camera Market (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)
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- GoPro, Inc.
- Nikon Corporation
- Garmin Limited
- OM Digital Solutions Corporation
- Sony Corporation
- SJCAM
- Rollei
- TomTom International BV
- Drift Innovation
- com
- Published Date: Aug-2023
- Report Format: Excel/PPT
- Report Code: UP2054-001001
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Report is shared with unlimited user (employees) of the purchasing corporation only
The report is used by the purchaser (One Individual) only
Multi-User License:Report is shared with maximum 5 users (employees) including the purchaser of the purchasing corporation only
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Report is shared with unlimited user (employees) of the purchasing corporation only
Action Camera Market Size, Share, Growth Opportunities, Trends Analysis & Global Industry Forecast Report, 2023-2030
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