APAC Probiotic Market

Introduction of the Asia-Pacific Probiotics Market Report

Probiotics refer to the live bacteria and yeasts, which are good for the digestive system. They are usually beneficial bacteria that offer numerous powerful advantages for the body and brain. Probiotics have various applications such as in functional food & beverages, dietary supplements, and feed. There is basically two Ingredient of probiotics form which include liquid probiotics and dry probiotics.

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Market Dynamic

Key Drivers and Emerging Trends

The major factor responsible for the growth of the global probiotics market includes the increasing consumer inclination to opt for preventive healthcare in conjunction with the development of efficient probiotic strains. The probiotics, when taken in proper quantity, have various effects on the human body, such as it enhances gut health and decreases intestinal inflammation. In addition to this, the outbreak of the COVID-19 pandemic has surged the demand for immunity boosting drinks. As per the WHO, there has been an increase in coronavirus cases, especially in the South-East Asia region (SEAR). The SEAR region is among the third most affected for the month of March 2021. The individuals are moving towards dietary supplements and functional food products as they are becoming more aware of their benefits. These products help in building gut health and enhances the immunity response-ability.

The probiotic bacteria fortified food is becoming popular among buyers who are looking for natural solutions to treat their health ailments. This type of products act as a substitute for various pharmaceutical solutions as they are used in the treatment for gastrointestinal conditions and gut health. Moreover, the growing use of probiotic strains in fermented meat products such as salami and ham to increase the elasticity of dough, which makes it easier for stomach acids to breakdown complex protein and enhances digestion, is further driving the growth of the market.

Supermarkets/hypermarkets is one of the most commonly opted channels for the purchase of probiotics. This is attributed to the numerous cashback offers and discount price rates offered by these stores. In addition to this, the arrangement of distinct shelves for the probiotics and the availability of various products are projected to increase the sales of these stores.

Restraints in the Asia-Pacific Probiotics Market:

On the other edge, the risk involved in the contamination of these products is a major factor that is hampering the market growth. Probiotics are live microorganisms and the probiotic-containing products are dependent on the cultivation and secretion by probiotic living organisms.

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The probiotics is increasingly used in functional food & beverage over the coming years. The increasing popularity of natural and health-benefiting products is encouraging individuals to opt for probiotics. Functional foods and beverages are becoming a part of people’s lifestyle as they offer remarkable health benefits. Moreover, the growing awareness related to good and balanced diet benefits in controlling disease risk and maintain overall health is further surging the demand of the market.

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Country – Segment Analysis:

Based on the country, Japan is predicted to grow at a higher CAGR during the forecast period. This is mainly due to the strong demand for probiotic products, especially drinks. The people in the country are increasingly opting for fermented drinks as they are becoming more health-conscious. For example, in 2019, the Japan-based Yakult Honsha stated that the company sold 9,540 Yakult bottles per day in Japan.

Key Developments:

• • In 2020, Danone introduced Aptamama, a probiotic product for the prevention of lactation mastitis in breastfeeding mothers in China. The powder probiotics is sold through the e-commerce channels and on mother & baby stores.

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Key questions answered in this research report:

• • At what pace is the Asia-Pacific Probiotics market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in the Asia-Pacific Probiotics market? What will be the impact of drivers and restraints in the future?
  • Which distribution channel generated maximum revenues in 2019 and identify the most promising distribution channel during the forecast period?
  • What are the various ingredient areas of the Asia-Pacific probiotics market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Asia-Pacific Probiotics Market by Countries

• • China Probiotics Market All-Up (Option 1: Free 25% Customization)
  • India Probiotics Market All-Up (Option 2: Free 25% Customization)
  • Japan Probiotics Market All-Up (Option 3: Free 25% Customization)
  • Rest of Asia-Pacific Probiotics Market All-Up (Option 4: Free 25% Customization)