Cloud Computing Market

Introduction of the Thailand Cloud Computing Market Report

Cloud computing is the delivery of various services with the help of the internet. It is becoming a popular option among people and organizations as it helps in saving cost, improves productivity, increases speed and efficiency, and enhances the security level. The Thailand cloud computing market covers various types of deployment models such as public cloud, private cloud, and hybrid cloud.

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Market Dynamic

Key Drivers and Emerging Trends

One of the major factors that is contributing to the growth of the Thailand Cloud Computing market includes the rising penetration of the internet and smartphone. The country is witnessing rapid urbanization and a significant increase in the population. In 2017, the internet penetration in Thailand accounted to 47.4% of the total population, which is expected to reach 63% of the population by the end of 2022. In addition to this, there has been an increase in big data consumption, which is further surging the market growth. The increasing adoption of cloud computing, Artificial Intelligence (AI), 5G technology, and others is further driving the market growth. In 2021, Ericsson 5G RAN products and solutions from the Ericsson Radio System portfolio, such as Ericsson Spectrum Sharing, announced to provide power dtac 5G services in the Bangkok Metropolitan area.

The government of the country is supporting the adoption of IoT in the country, which will further contribute to the market growth over the coming years. In 2018, Thailand’s Digital Economy Promotion Agency and the World Bank agreed to undertake different activities to spread the awareness of the Internet of Things (IoT) in the country and bring digital transformation in the public as well as private sectors. Additionally, the government also launched the “4.0 drive” initiative to move Thailand up the economic value chain and the user is further investment in various sectors such as Artificial Intelligence, agritech, manufacturing, among others.

The emergence of coronavirus has promoted the organization to offer a work from home model to maintain their operational efficiency and protect their employees from the contraction of the COVID-19. This factor has surged the demand for Software as a Service (SaaS)-based solution. There has been an increase in the spending on public cloud services in the country as organizations focus on using cloud services to facilitate remote working in this pandemic situation. The rising emphasis on staying at home and maintaining social distance has further encouraged people to opt for various streaming platforms such a Netflix, Apple TV, among others, in their free time for entertainment purposes.

Restraints in the Thailand Cloud Computing Market

On the other hand, the increasing number of cyber-attacks and other digital losses are the two significant factors that are hampering the market growth over the coming years.

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In 2017, the government introduced the health information system known as the “Thai Care Cloud”. It is a web application that is free of charge for public use. The application uses a bot that is able to extract information from the data set that the hospitals and healthcare centers normally send to the MOPH’s National Health Security Office (NHSO). Moreover, in 2020, the Cabinet of Thailand approved USD 146.6 million state cloud and data center service to be funded over the next two years. The government data center and cloud services will be used by the government agencies for a safer and secure database. Thus, the increasing funding related to cloud services is further surging the market growth over the coming years.

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Top Market Players

Some of the leading players operating in the market include IBM, Microsoft Corporation, SAP SE, Oracle, Amazon Web Services, Inc., Google LLC, Alibaba Cloud, VMware, Inc., Fujitsu, among others.

Key Developments:

• • In 2021, A-HOST, one of the local value-added distributor of Oracle PartnerNetwork (OPN), introduced its A-HOST and Oracle Cloud Customer Center in Thailand.
  • In 2020, Amazon Web Services, Inc., launched the Amazon CloudFront’s first two edge location in Thailand. These two edge locations will allow the viewers to reduce 30% in p90 latency measures.

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Key questions answered in this research report:

• • At what pace is Thailand cloud computing market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Thailand cloud computing market? What will be the impact of drivers and restraints in the future?
  • What are the various areas of Thailand cloud computing market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?