Europe Two-Wheeler Market

Scooter or moped refers to a light two-wheeled vehicle with a step-through frame and a platform for the rider’s feet. A motorcycle consists of high capacity engine than scooter/moped and is often used for short-distance commuting and other sports activities such as racing and off-road riding. The engine capacity of the two-wheeler vehicle ranges from 125cc, 126-250cc, 250-500cc to more than 500cc.

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The significant factors that are driving the growth of the Europe Two-Wheeler Market include the increasing emphasis on reducing the emission of CO2 coupled with higher fuel efficiency and easy maneuverability of these vehicles. In addition to this, the surging road congestion levels and increasing demand to reduce traveling time among the consumer are further propelling the growth of the market. A two-wheeler vehicle covers less space on the road as compared to four-wheelers and is highly convenient to operate. The launch of new models of two-wheeler with advanced technological development such as Anti-Lock Braking System (ABS), Ride-by-Wire, Traction Control/Wheelie Control, and implementation of airbags in two-wheeler will attract a large number of end-users towards the market. The rising number of female drivers in Europe and the large presence of various major players such as BMW and KTM are also encouraging the growth of the market. However, growing safety concerns among the consumers and limited seating and storage space area are some of the factors restraining the growth of the market.

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Based on vehicle type, the motorcycle segment is expected to grow at a higher CAGR during the forecast period owing to the increasing disposable income and the rising popularity of these vehicles among youngsters. Moreover, the major players are focusing on expanding their product portfolio by developing motorcycles with smaller engine, simple in design with an affordable price range to capture the growing demand of the end-users. The expansion in the motorcycle sports events such as Grand Prix motorcycle racing, especially in Spain and Austria, are attracting new generation of power-sports enthusiasts towards the adoption of these vehicles, which in turn, will fuel the growth of the market during the forecast period.

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Various notable players operating in the Europe Two-Wheeler Market include Harley-Davidson, Inc., Piaggio & Co. SpA, KTM AG, BMW Motorrad, Triumph Motorcycles Ltd, Honda Motor Co., Ltd., Kawasaki Heavy Industries, Ltd., Peugeot Motorcycles, Polaris Industries, Inc., Yamaha Motor Co., Ltd., Suzuki Motor Corporation, BRP Inc., Ducati Motor Holding S.p.A., and Mahindra Two Wheelers Europe.

Key Developments:

• • In 2019, Mahindra Two-Wheelers acquired a 100% stake in French manufactured company, Peugeot Motorcycles (PMTC). The company plans to launch seven new products under PTMC in the next two years.

The Europe Two-Wheeler Market has been segmented based on vehicle type, capacity, and countries. Based on vehicle type, the market is segmented into scooter/moped and motorcycle. Based on capacity, the market is segmented into up to 125cc, 126-250cc, 250-500cc, and above 500cc. Based on countries, the market is segmented into United Kingdom (UK), Germany, France, Spain, and the Rest of Europe.

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Key questions answered in this research report:

• • At what pace is the Europe Two-Wheeler Market growing? What will be the trend in growth in the future?
  • What are the key drivers and restraints in the Europe Two-Wheeler Market? What will be the impact of drivers and restraints in the future?
  • Which vehicle type generated maximum revenues in 2019 and identify the most promising products during the forecast period?
  • What are the various vehicle type of the Europe Two-Wheeler Market, and how are they poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Europe Two-Wheeler Market by Vehicle Type

• • Scooter/Moped
  • Motorcycle

Europe Two-Wheeler Market by Capacity

• • Up to 125cc
  • 126-250cc
  • 250-500cc
  • Above 500cc

Europe Two-Wheeler Market by Countries

• • United Kingdom (UK) Two-Wheeler Market All-Up (Option 1: As a part of free 25% Customization)
  • Germany Two-Wheeler Market All-Up (Option 2: As a part of free 25% Customization)
  • France Two-Wheeler Market All-Up (Option 3: As a part of free 25% Customization)
  • Spain Two-Wheeler Market All-Up (Option 4: As a part of free 25% Customization)
  • Rest of Europe Two-Wheeler Market All-Up (Option 5: As a part of free 25% Customization)

Europe Two-Wheeler Market Leading market players (Option 6: As a part of free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Harley-Davidson, Inc.
  • Piaggio & Co. SpA
  • KTM AG
  • BMW Motorrad
  • Triumph Motorcycles Ltd
  • Honda Motor Europe Ltd.
  • Kawasaki Heavy Industries, Ltd.
  • Peugeot Motorcycles
  • Polaris Industries, Inc.
  • Yamaha Motor Co., Ltd.
  • Suzuki Motor Corporation
  • BRP Inc.
  • Ducati Motor Holding S.p.A.
  • Mahindra Two Wheelers Europe