Baby Food Market

Baby Food Market expected to reach USD 68 billion in 2027, growing at a robust CAGR of 6.3% during forecast period.

Baby Food Market Overview

Baby food is a type of food particularly prepared to meet the essential needs of babies during their initial age which ranges from six months to two years of age. The main focus of baby food is to provide daily nutritional requirements and improve babies’ physical and mental health. Baby food is available in various varieties and flavors such as infant milk formula, dried baby food, prepared baby food, and others.

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Major Baby Food Market Drivers

The factors driving the growth of the global baby food market include the growing working women population, who have limited time to focus on their baby’s nutrition requirements, which is encouraging them towards the use of baby foods, along with the increasing number of malnutrition cases, and growing health concerns for the growth of the babies. Better economic conditions have also resulted in growing expenditure on baby food by the parents. Moreover, the rising awareness for nutrition, rapid urbanization, changing lifestyle, and growing organized retail marketing are some of the factors surging the market growth.

The strong demand for organic food and rising infant population globally will further boost the demand of the market during the forecast period. In addition to this, the increasing number of government initiatives to support breastfeeding activities promotes the benefits of breastfeeding in infants. On the other hand, the rising concerns related to adulterated baby foods and nutritional content will hinder the growth of the global baby food market.

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Based on the Product, the baby food market segmented into milk formula, prepared baby food, dried baby food, and others. The milk formula segment is expected to dominate the market during the forecast period. This is mainly due to the increasing sales of milk formula baby food in Asia- Pacific region.

Based on the Type, the baby food market segmented into organic and inorganic. The organic baby food segment is anticipated to witness a higher CAGR during the forecast period due to the increasing number of malnutrition cases and health concerns for the overall growth of the babies.

Based on the Distribution Channel, the baby food market segmented into Hypermarket/Supermarket, Specialty Stores, Convenience Stores, Online, and Others. The Hypermarket/Supermarket distribution channel is projected to grow at a faster CAGR during the forecast period. This is mainly due to the easy availability of different brands and flavours to the target customers. Moreover, Hypermarket/Supermarket is the biggest platform to launch new products and attractive discount offers, which in turn, will positively impact the growth of the segment during the forecast period.

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Regional – Segment Analysis

Based on the region, the Asia-Pacific region is expected to dominate the market during the forecast period due to the increasing population and growing consumer spending by parents in this region. Moreover, the rising retail penetration and increasing awareness about the products, along with growing purchasing power, are certain reasons for the growth of the baby food market in the Asia-Pacific region. Developing countries include India, China, and Indonesia, are the major contributors to the growth of the market in the Asia-Pacific region.

Top Market Players

Various notable players operating in the market include Hain Celestial, Nestle S.A., Danone S.A., Abbott, Hero Group, Perrigo Company Plc., Mead Johnson & Company, LLC., DMK Group, Kewpie Corporation, and Reckitt Benckiser Group plc., among others.

Key Developments:

• • In 2020, Nestle S.A. launched a first-of-its-kind, single-material pouch for its baby food products designed for the future of recycling. In the U.S., the new pouch will be available exclusively on TheGerberStore.com for Gerber’s Organic Banana Mango Puree which started in May 2020.
  • In 2020, Danone S.A. announced an infant formula tracking service in Germany, France, Australia, and New Zealand. This service will allow distributors and retailers to forecast consumer demand and preferences easily.
  • In 2020, Hero Group and Angelini Holding entered into a joint venture to launch a new baby food business in Italy. The distribution in Italy began in March throughout the entire territory.

Segments covered in the Report:

The baby food market has been segmented on the basis of product, type, distribution channel, and regions. Based on the Product, the market is segmented into milk formula, prepared baby food, dried baby food, and others. Based on Type, the market is segmented into organic and inorganic. Based on Distribution Channel, the market is segmented into hypermarket/supermarket, specialty stores, convenience stores, online, and others. Based on Region, the market is segmented into North America, Europe, Asia-Pacific, and Rest of the World.

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Key questions answered in this research report:

• • At what pace is global Baby Food Market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Baby Food Market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Baby Food Market?
  • Which Product generated maximum revenues in 2019 and identify the most promising Product during the forecast period?
  • What are the various Type areas of global Baby Food Market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Baby Food Market by Product

• • Milk Formula
  • Prepared Baby Food
  • Dried Baby Food
  • Others

Global Baby Food Market by Type:

• • Organic
  • Inorganic

Global Baby Food Market by Distribution Channel:

• • Hypermarket/ Supermarket
  • Specialty Stores
  • Convenience Stores
  • Online
  • Others

Global Baby Food Market by Region:

• • North America Baby Food Market (Option 1: As a part of the free 25% customization)

    • North America Baby Food Market by Product
    • North America Baby Food Market by Type
    • North America Baby Food Market by Distribution Channel
    • US Baby Food Market All-Up
    • Canada Baby Food Market All-Up

  • Europe Baby Food Market (Option 2: As a part of the free 25% customization)

    • Europe Baby Food Market by Product
    • Europe Baby Food Market by Type
    • Europe Baby Food Market by Distribution Channel
    • UK Baby Food Market All-Up
    • Germany Baby Food Market All-Up
    • France Baby Food Market All-Up
    • Spain Baby Food Market All-Up
    • Rest of Europe Baby Food Market All-Up

  • Asia-Pacific Baby Food Market (Option 3: As a part of the free 25% customization)

    • Asia-Pacific Baby Food Market by Product
    • Asia-Pacific Baby Food Market by Type
    • Asia-Pacific Baby Food Market by Distribution Channel
    • China Baby Food Market All-Up
    • India Baby Food Market All-Up
    • Japan Baby Food Market All-Up
    • Rest of APAC Baby Food Market All-Up

  • RoW Baby Food Market (Option 4: As a part of the free 25% customization)

    • RoW Baby Food Market by Product
    • RoW Baby Food Market by Type
    • RoW Baby Food Market by Distribution Channel
    • Brazil Baby Food Market All-Up
    • South Africa Baby Food Market All-Up
    • Saudi Arabia Baby Food Market All-Up
    • UAE Baby Food Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Baby Food Market All-Up

Major Players Operating the Baby Food Market (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Hain Celestial
  • Nestle S.A.
  • Danone S.A.
  • Abbott
  • Hero Group
  • Perrigo Company Plc
  • Mead Johnson & Company, LLC.
  • DMK Group
  • Kewpie Corporation
  • Reckitt Benckiser Group plc