Interactive Display Market

An interactive display can be defined as a mounted device that allows users in making vibrant visual presentations. A remote control is usually always included as another way to control the display from a distance. Users can interact with the interactive display using a remote control, stylus, their fingertips, and also, control on-screen data through digital touchscreen interactions. Interactive displays are also referred as large-format interactive displays (LFID), interactive touchscreens and boards and are used across various sectors ranging from small preschool classrooms to expansive corporate boardrooms.

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The interactive display market is anticipated to grow significantly during the forecast period owing to the exponential rise in the internet penetration, widespread popularity of tablets and smartphones owing to their intuitive touch controls, increasing need for easy and reliable human-machine interaction, and rising demand for user-friendly interactive devices. In addition, various beneficial features of interactive display that includes multi-touch controls, the ability to manipulate on-screen data, zoom in & zoom out facility, making notes, highlight important information, durable LCD screens and ultra HD resolution, optional onboard PC and WiFi modules, an easy-to-install software package, and high-fidelity audio are expected to increase the demand of interactive display over the forecast period.

The increasing adoption of interactive displays in various sectors including retail, transportation, education, sports & entertainment, healthcare, corporate, and other industry verticals owing to the enhanced visualization property of interactive displays is further accelerating the market growth.  Furthermore, surging demand for gamification, digital classrooms, corporate learning and presentation are providing lucrative growth opportunities to the market.  However, high costs incurred for customization of touch tables and fluctuation in raw material prices are some of the factors expected to hamper the growth of the interactive display market over the forecast period.

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Based on the product, the market is segmented into interactive kiosk, interactive whiteboard, interactive table, interactive video wall, and interactive monitor. The interactive kiosks segment is expected to grow at a higher CAGR in the market owing to their tremendous popularity in retail environment for various purposes including enhancing customer service, improving business efficiency, improving the customer buying experience, and helps in understanding consumer buying behaviour, among others. Additionally, utilization of interactive kiosks as wayfinding tools, information points, interactive learning aids, and others in education, healthcare, and entertainment industries are further supporting the market growth.

Based on panel size, the market is segmented into 17–32”, 32–65”, and 65” and above. The 65’’ and above segment of the market is expected to dominate the market during the forecast period primarily due to the increasing adoption of giant interactive displays in large classrooms, large meeting rooms for video conferencing, public display signage in commercial spaces and airports. Additionally, huge demand of interactive displays in gaming and entertainment industry for public interactive broadcast and huge display for sports matches is further escalating the growth of the market.

Based on panel type, the market is segmented into flat, flexible, and transparent. The transparent interactive display segment is projected to grow at a notable CAGR during the forecast period primarily due to its several advantages that includes self-lighting, high visual effect, ultra-thin design, lighter and more flexibility as compared to other displays.

Based on technology, the market is segmented into LCD, LED, OLED, and others. The OLED technology segment is anticipated to grow at a faster CAGR during the forecast period owing to its thinner, lighter, and more flexible features as compared to the crystalline layers in an LED or LCD. Additionally, OLED offers high brightness and contrast, superior viewing angle, fast response time, and consumer less power due to its property of self-emitting light source. All these factors are further anticipated to stimulate the market growth over the forecast period.

Based on vertical, the market is segmented into retail and hospitality, BFSI, industrial, healthcare, corporate and government, transportation, education, sports & entertainment, and others. The healthcare segment is projected to grow at a higher CAGR during the forecast period. This can be attributed to the growing use of interactive displays as digital signage for several applications including keeping patients, visitors and staff well-informed with up to date information and notifications, speeds up patient intakes, decreasing perceived wait time, shares important health-related information. Additionally, application of interactive displays as interactive wayfinding tools, patient data capturing tool, and promoting e-health solution especially during the times of COVID 19 is further supporting the market growth.

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Based on the region, North America is expected to account dominate the interactive display market owing to the rising number of healthcare infrastructure, commercial building such as malls, theatres, entertainment hubs along with the growing use of digital signage and touch-based displays in these buildings. Moreover, rapid economic development, increased standard of living, growth in the number of smart homes, coupled with the adoption of smart kitchen and home appliances incorporated with displays having touch sensors are further supporting the market growth in the region.

Asia-Pacific region is anticipated to witness a higher CAGR in the interactive display market during the forecast period. This is primarily due to the growing economies including China, Japan, India, and South Korea, coupled with the increasing end-use industries including commercial, education, hospitality, and healthcare in the region. In addition to this, rapidly growing automotive industry in the region together with the rising utilization of sophisticated display devices in the vehicles that includes the navigation system, digital rear view mirrors, digital dashboard, heads-up display, and others are also expected to contribute to the increasing demand of interactive displays during the forecast period in the region.

Various notable players operating in the global Interactive Display market include Samsung Electronics, LG Display Co., Ltd., NEC Corporation, Panasonic Corporation, Leyard Group, Sharp Corporation, Hon Hai Precision Industry Co., Ltd., Elo Touch Solutions, Inc., Crystal Display Systems Ltd., and Horizon Display Inc., among other companies. 

Key Developments:

• • In 2020, NEC Corporation and Sharp Corporation created a joint venture by combining NEC Display Solutions, Ltd., a subsidiary of NEC Corporation with Sharp Corporation. This joint venture is expected to allow both companies in strengthening the visual solutions portfolios in the industry.
  • In 2020, ViewSonic Corp., one of the leading providers of visual solutions partnered with Microsoft Corporation. With this partnership, ViewSonic Corp., ViewSonic’s myViewBoard whiteboard software will be integrated with the Microsoft Education ecosystem for providing a seamless digital teaching experience to the educators. The solution is an easy-to-use and secure software solution which is designed specifically for interactive displays, and allows the users to write, highlight, edit, and transform documents and images on-screen in real-time that create more engaging lessons and lectures.

The global interactive display market has been segmented on the product, panel size, panel type, vertical, and region. On the basis of product, the market is segmented into interactive kiosk, interactive whiteboard, interactive table, interactive video wall, and interactive monitor. On the basis of panel size, the market is segmented into 17–32”, 32–65”, and 65” and above. Based on panel type, the market is segmented into flat, flexible, and transparent. Based on vertical, the market is segmented into retail and hospitality, BFSI, industrial, healthcare, corporate and government, transportation, education, sports & entertainment, and others.

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Key questions answered in this research report:

• • At what pace is global Interactive Display market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Interactive Display market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Interactive Display market?
  • Which product generated maximum revenues in 2019 and identify the most promising product during the forecast period?
  • What are the various verticals of global Interactive Display market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Report Coverage	Details
Market Base Year	2019
Market Forecast Period	2020-2027
Market Revenues Currency	USD Million
Base Year & Forecast Units	Revenues (USD Million)
Market Segment	By Product, By Panel Size, By Panel Type, By Vertical, and By Region
Regional Coverage	Asia Pacific, Europe, North America, and RoW
Companies Profiled	Samsung Electronics, LG Display Co., Ltd., NEC Corporation, Panasonic Corporation, Leyard Group, Sharp Corporation, Hon Hai Precision Industry Co., Ltd., Elo Touch Solutions, Inc., Crystal Display Systems Ltd., and Horizon Display Inc. among others; a total of 10 companies covered.
25% Free Customization Available	We will customize this report up to 25% as a free customization to address our client’s specific requirements

Market Segmentation

Global Interactive Display Market by Product

• • Interactive Kiosk
  • Interactive Whiteboard
  • Interactive Table
  • Interactive Video Wall
  • Interactive Monitor

Global Interactive Display Market by Panel Size

• • 17–32” Panel Size
  • 32–65” Panel Size
  • 65” and Above Panel Size

Global Interactive Display Market by Panel Type

• • Flat
  • Flexible
  • Transparent

Global Interactive Display Market by Vertical

• • Retail & Hospitality
  • BFSI
  • Industrial
  • Healthcare
  • Corporate & Government
  • Transportation
  • Education
  • Sports & Entertainment
  • Others

Global Interactive Display Market by Region

• • North America Interactive Display Market (Option 1: As a part of the free 25% customization)
    • North America Interactive Display Market by Product
    • North America Interactive Display Market by Panel Size
    • North America Interactive Display Market by Panel Type
    • North America Interactive Display Market by Vertical
    • US Interactive Display Market All-Up
    • Canada Interactive Display Market All-Up
  • Europe Interactive Display Market (Option 2: As a part of the free 25% customization)
    • Europe Interactive Display Market by Product
    • Europe Interactive Display Market by Panel Size
    • Europe Interactive Display Market by Panel Type
    • Europe Interactive Display Market by Vertical
    • UK Interactive Display Market All-Up
    • Germany Interactive Display Market All-Up
    • France Interactive Display Market All-Up
    • Spain Interactive Display Market All-Up
    • Rest of Europe Interactive Display Market All-Up
  • Asia-Pacific Interactive Display Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Interactive Display Market by Product
    • Asia-Pacific Interactive Display Market by Panel Size
    • Asia-Pacific Interactive Display Market by Panel Type
    • Asia-Pacific Interactive Display Market by Vertical
    • China Interactive Display Market All-Up
    • India Interactive Display Market All-Up
    • Japan Interactive Display Market All-Up
    • Rest of APAC Interactive Display Market All-Up
  • RoW Interactive Display Market (Option 4: As a part of the free 25% customization)
    • RoW Interactive Display Market by Product
    • RoW Interactive Display Market by Panel Size
    • RoW Interactive Display Market by Panel Type
    • RoW Interactive Display Market by Vertical
    • Brazil Interactive Display Market All-Up
    • South Africa Interactive Display Market All-Up
    • Saudi Arabia Interactive Display Market All-Up
    • UAE Interactive Display Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Interactive Display Market All-Up

Global Interactive Display Market Players (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Samsung Electronics 
  • LG Display Co., Ltd.
  • NEC Corporation
  • Panasonic Corporation
  • Leyard Group
  • Sharp Corporation
  • Hon Hai Precision Industry Co., Ltd.
  • Elo Touch Solutions, Inc.
  • Crystal Display Systems Ltd.
  • Horizon Display Inc.