Overnight Face Mask Market

Overnight Face Mask is a face appeal mask that is applied before going to bed. The Overnight Face Mask is basically meant to hydrate and heal the skin during the sleeping hours. The mask contains different chemicals and organic preservatives which provides hydration and a radiant glow to the skin. The Overnight Face Mask includes ingredients like turmeric, coconut, charcoal, lemon, olive oil, honey, aloe vera, vitamin E, egg white, green tea, cucumber, tomato, almond and many more which helps in removing antiaging marks, wrinkles and acne from the face.

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The major factor contributing towards the growth of the Global Overnight Face Mask market includes the increasing skin-related concerns such as acne, wrinkles, dryness and aging. The adoption of modern lifestyles, increasing working hours, unhealthy food habits and rising pollution is hampering the skin’s nourishment and natural glow, which is driving the consumers to increase their spending on different skin care solutions. The rising popularity of the organic ingredients in the beauty products will surge the growth of the global overnight face mask market during the forecast period. In addition, the shift in the customer’s demand towards products which provides mental relaxation will drive manufacturers to develop overnight face products consisting of various functional ingredients. Growing preference for overnight masks containing various essential oils, natural and fruit-based ingredients is driving continuous product innovations in the market. For example, ESPA Overnight Hydration Therapy is composed of relaxing essential oils and seaweed extracts that revitalizes the skin moisture content during the sleep. Laniege’s Sleeping Mask is a famous fruit-based overnight face mask which helps in revivifying the skin. Moreover, the rapid urbanization, high disposable income and the increasing population of the target customers, especially women, is likely to complement the growth of Global Overnight Face Mark market.

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Based on the Product, global Overnight Face Mask market segmented into Cream & Gels, Oil, Sheets, and Others. The Creams & Gels based masks is anticipated to lead the market throughout the forecast period owing to its outstanding properties such as providing deep penetration to the skin and easy, hassle free application. Various multinational giants are aiming to deliver lightweight cream and gel-based masks to provide a relaxing effect to their customers. For instance, Loreal Paris has introduced a jelly-based face mask made with French grape seed extracts. The face mask hydrates the skin, removes dullness and gives a soften face.

Based on the Distribution Channel, the global Overnight Face Mask market is segmented into Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, Online Stores and Others. The Convenience stores segment is expected to capture maximum share during the forecast period owing to the easy availability of the products to the end-users. In addition, the stores display variety of overnight face masks along with personal assistance which will further boost the demand of the Global Overnight Face Mask market. Furthermore, Online stores are projected to grow at a higher CAGR during the forecast period due to the increasing demand of the beauty care products with virtual displays at the specific portals. Many Korean international brands are getting popular across the globe for offering wide variety of overnight face masks which will further fuel the demand for Global Overnight Face Mask market. The e-retailers such as Sephora and e.l.f Cosmetics are developing their own formula of the face masks to capture the changing demand of the customers.

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Based on region, the Asia-Pacific is expected to grow at the fastest rate during the forecast period owing to the increasing usage of overnight face mask, particularly in Korea and China. Rising consumption of the skincare products in the developing countries will boost the demand for the global overnight face mask market. The Chinese herbal ingredients are used in the skincare products, particularly in skin masks which are rich in vitamins and promotes nourishment and healthy skin cells. North America is anticipated to grow at the fastest growth rate during the forecast period owing to rising penetration of Korean beauty products and skincare solutions in developed countries like the United States. Moreover, the endorsements, ad’s, and celebrity influencers are fetching demand of the skincare products among the end-users, which will surge the demand of the global overnight face mask market.

Various notable players operating in the market include L’Oréal S.A., e.l.f. Cosmetics, Inc., The Body Shop, Peter Thomas Roth Labs LLC, Lotus Herbals, Lakmé Cosmetics, Innisfree, The Estée Lauder Companies Inc., Vichy Laboratories, Avon Products, Inc. among others.

Key Developments:

• • In 2019, Lotus Herbals launched PROBRITE, a premium skincare brand in India that displayed a various range of products named as Illuminating Radiance Crème, Illuminating Radiance Night Crème, Illuminating Radiance Sleeping Mask, Illuminating Radiance Moisturiser, Illuminating Radiance Serum + Crème, Illuminating Radiance Exfoliator, and Illuminating Radiance Cleansing Foam.
  • In 2019, Avon launched trending K-Beauty Collection of Korean Sheet Masks in India. The Korean Sheet Masks contains various ingredients such as Cica, Chagas, Shiitake and Matsutake mushrooms which are extremely famous for their skincare benefits.

The global Overnight Face Mask market has been segmented based on Product, Distribution Channel and key regions. Based on Product, the market is segmented Cream & Gels, Oil, Sheets and Others. Based on the Distribution Channel, the market is segmented Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, Online Stores and Others.

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Key questions answered in this research report:

• • At what pace is the global Overnight Face Mask market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in the current market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenue and forecast breakdowns? Which are the major regional revenue pockets for growth in the global Overnight Face Mask market?
  • What are the various types of products of global Overnight Face Mask market and how they are poised to grow?

Market Segmentation:

Global Overnight Face Mask Market by Product

• • Cream & Gels
  • Sheets
  • Others

Global Overnight Face Mask Market by Distribution Channel

• • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Stores
  • Others

Global Overnight Face Mask Market by Region

• • North America Overnight Face Mask Market
    Option 1: As a part of the free 25% customization
    • By Product
    • By Distribution Channel
    • United States All-Up Overnight Face Mask Market
    • Canada All-Up Overnight Face Mask Market
  • Europe Overnight Face Mask Market
    Option 2: As a part of the free 25% customization
    • By Product
    • By Distribution Channel
    • Spain All-Up Overnight Face Mask Market
    • Germany All-Up Overnight Face Mask Market
    • UK All-Up Overnight Face Mask Market
    • France All-Up Overnight Face Mask Market
    • Poland All-Up Overnight Face Mask Market
    • Russia All-Up Overnight Face Mask Market
    • Rest of Europe All-Up Overnight Face Mask Market
  • Asia-Pacific Overnight Face Mask Market
    Option 3: As a part of the free 25% customization
    • By Product
    • By Distribution Channel
    • China All-Up Overnight Face Mask Market
    • India All-Up Overnight Face Mask Market
    • Japan All-Up Overnight Face Mask Market
    • South Korea All-Up Overnight Face Mask Market
    • Indonesia All-Up Overnight Face Mask Market
    • Australia All-Up Overnight Face Mask Market
    • Rest of APAC All-Up Overnight Face Mask Market
  • ROW Overnight Face Mask Market
    Option 4: As a part of the free 25% customization
    • By Product
    • By Distribution Channel
    • Brazil All-Up Overnight Face Mask Market
    • Argentina All-Up Overnight Face Mask Market
    • South Africa All-Up Overnight Face Mask Market
    • Saudi Arabia All-Up Overnight Face Mask Market
    • Rest of world All-Up Overnight Face Mask Market

Leading market players (Option 5: Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • L’Oréal S.A.
  • e.l.f. Cosmetics, Inc.
  • The Body Shop
  • Peter Thomas Roth Labs LLC
  • Lotus Herbals
  • Lakmé Cosmetics
  • Innisfree
  • The Estée Lauder Companies Inc.
  • Vichy Laboratories
  • Avon Products, Inc.