Protein Supplements Market

Protein Supplements Market was estimated at USD 19,500 Million in 2020 and projected to grow at 8.4% CAGR during forecast period.

Introduction of the Protein Supplements Market Report

Protein supplements are one of the most common nutritional supplements used by sportspersons, recreationally active adults, and soldiers striving to increase muscle mass, improve exercise recovery, and improve performance.

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Market Dynamic

Key Drivers and Emerging Trends

Rising awareness and information related to health benefits of supplements like protein powders, protein bars, etc. is a key driving factor for the market. In addition, growing medical prescription for supplements in the medical world like protein vand vitamin tablets offered by MyProtien, Nutrova etc, has attracted a lot of consumers, which has helped in changing the landscape of the overall market. Furthermore, obesity is a factor which has majorly contributed to the overall growth of the market. For instance, according to NCBI, US has one of the topmost obesity rates globally, and more than 34% of the adults and around 15-20% of the children are obese in US, which has positively affected the growth of the market. The demand for protein supplements is increasing due to approval among millennials along with the fast growth of innovative protein-based supplements in forms, coupled with health benefits of the product are increasing the overall demand for protein supplements market. It provides advantages such as reducing cholesterol, building of muscles, boosting strength, fighting cancer, enhancing immunity, and reducing blood pressure which provide positive impact on protein supplement market forecast.

Restraint in the Protein Supplements Market

However, cost-effective local products like ayurvedic supplements are available in the market which is restricting the overall growth of the market.

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Product – Segment Analysis

Based on the product, powders segment is witnessed to grow at higher CAGR in the market over the forecast period. It helps in building & toning muscles, producing enzymes & hormones, weight decline, and repairing tissues in the human body. The powders are manufactured utilizing a wide range of sources, such as casein, whey, soy, pea, and egg proteins. These powders are packed with essential micronutrients, such as vitamins, green minerals, grains, fibers, additional fats, and/or thickeners.

Distribution Channel – Segment Analysis

Based on the distribution channel, SPECIALISED STORES is witnessed to grow at a higher CAGR in the market over the forecast period. Major players involving Quest Nutrition, Glanbia, and NBTY are spending in direct-to-consumer channels to extend their reach which has helped in the expansion of the market. Companies are developing user-friendly and specialized websites to market their products without the need for third-party distribution channel.

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Regional – Segment Analysis:

Based on the regional coverage, North America is witnessed to grow at a higher CAGR in the market over the forecast period. This is due to the broadening of the trend in the region for healthy living, coupled with the rising healthcare costs which has helped in the expansion and adoption of the protein supplements market. Currently consumers are adoption vegan trend which has led to the increase in the demand for the plant-based proteins as well, which has majorly contributed to the overall growth of the market. For instance, companies like AMCO Proteins, Abbott, etc are involved in offering plant based protein which has surged the growth of the market.

Top Market Players

Various notable players operating in the market, include, Glanbia PLC, MusclePharm, Abbott, CytoSport, Inc., IovateHealth Sciences International, Inc., QuestNutrition, The BOUNTIFUL COMPANY, AMCO Proteins, NOW Foods, Transparent Labs, among others. 

Key Developments:

• • In 2020, Abbott announced that they have increased the protein content of the Ensure Plus, which provides immune health and various other benefits.

Segments covered in the Report:

The global Protein Supplements market has been segmented on the basis of source, product, application, distribution channel and regions. Based on source, the market is segmented into animal-based protein supplements, and plant-based protein supplements. Based on product, the market is segmented into protein powder, Protein bars, RTD, and others. Based on application, the market is segmented into sports nutrition, and functional foods. Based on distribution channel the market is segmented into supermarkets/ hypermarkets, online stores, Specialized Stores, and others. 

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Key questions answered in this research report:

• • At what pace is global protein supplements market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in protein supplements market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global protein supplements market?
  • Which source generated maximum revenues in 2019 and identify the most promising source during the forecast period?
  • What are the various product areas of global protein supplements market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Protein Supplements Market by Source

• • Animal-based Protein Supplements
  • Plant-based Protein Supplements

Global Protein Supplements Market by Product

• • Protein Powder
  • Protein Bars
  • RTD
  • Others

Global Protein Supplements Market by Application

• • Sports Nutrition
  • Functional Foods

Global Protein Supplements Market by Distribution Channel

• • Supermarkets/ Hypermarkets
  • Online Stores
  • Specialized Stores
  • Others

Global Protein Supplements Market by Region

• • North America Protein Supplements Market (Option 1: As a part of the free 25% customization)
    • North America Protein Supplements Market by Source
    • North America Protein Supplements Market by Product
    • North America Protein Supplements Market by Application
    • North America Protein Supplements Market by Distribution Channel
    • US Protein Supplements Market All-Up
    • Canada Protein Supplements Market All-Up
  • Europe Protein Supplements Market (Option 2: As a part of the free 25% customization)
    • Europe Protein Supplements Market by Source
    • Europe Protein Supplements Market by Product
    • Europe Protein Supplements Market by Application
    • Europe Protein Supplements Market by Distribution Channel
    • UK Protein Supplements Market All-Up
    • Germany Protein Supplements Market All-Up
    • France Protein Supplements Market All-Up
    • Spain Protein Supplements Market All-Up
    • Rest of Europe Protein Supplements Market All-Up
  • Asia-Pacific Protein Supplements Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Protein Supplements Market by Source
    • Asia-Pacific Protein Supplements Market by Product
    • Asia-Pacific Protein Supplements Market by Application
    • Asia-Pacific Protein Supplements Market by Distribution Channel
    • China Protein Supplements Market All-Up
    • India Protein Supplements Market All-Up
    • Japan Protein Supplements Market All-Up
    • Rest of APAC Protein Supplements Market All-Up
  • RoW Protein Supplements Market (Option 4: As a part of the free 25% customization)
    • RoW Protein Supplements Market by Source
    • RoW Protein Supplements Market by Product
    • RoW Protein Supplements Market by Application
    • RoW Protein Supplements Market by Distribution Channel
    • Brazil Protein Supplements Market All-Up
    • South Africa Protein Supplements Market All-Up
    • Saudi Arabia Protein Supplements Market All-Up
    • UAE Protein Supplements Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Protein Supplements Market All-Up

Major Players Operating in the Protein Supplements (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Glanbia PLC
  • MusclePharm
  • Abbott
  • CytoSport, Inc.
  • IovateHealth Sciences International, Inc.
  • QuestNutrition
  • The BOUNTIFUL COMPANY
  • AMCO Proteins
  • NOW Foods
  • Transparent Labs