Saudi Arabia RTD Cold Brew Coffee Market

RTD cold brew coffee is made up of mixing ground coffee with iced water in a long period from 12-24 hours at a lower temperature or room temperature. RTD cold brew coffee is less acidic compared to other coffee ranges and more strongly caffeinated. RTD cold brew coffee maintains the metabolism, better blood pressure, and circulation, revitalizes the mind, maintains heart health, stabilize blood sugar, and reduce the risk of diabetes. RTD cold brew coffee retains the flavor of the coffee beans as the comparison with a hot brew, much sweeter than the popular coffee drink.

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The growing popularity of café culture incorporates artisan food products in the consumer base is fuelling the growth of Saudi Arabia RTD cold brew coffee market. In addition, hectic working life and growing student’s population is expected to further propel the demand for the Saudi Arabia RTD cold brew coffee in the country. Also, rising disposable income and inclination towards globalization will further boost the Saudi Arabia RTD cold brew coffee market. Even manufacturers will be delivering new products with traditional flavors, and palatable taste ranges will also increase the Saudi Arabia RTD cold brew coffee market. Also, rapid urbanization with a hectic lifestyle which will be projected to increase demand of the Saudi Arabia RTD cold brew coffee in the market. However, the growing popularity of the energy drinks and coffee variants will hamper the Saudi Arabia RTD cold brew coffee market. Furthermore, the older generation will further prefer to have a definite range of Arabic coffee ranges which is a key restraint for the Saudi Arabia RTD cold brew coffee market.

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Based on the packaging, bottles and can are the preferable packaging system of the RTD cold brew coffee beverages. Besides, the bottles and cans are majorly involved in the RTD cold brew coffee because of the selection of high-quality material, approves high shock-resistant, promotes high shelf-life, and heat-treated sterile packaging will significantly drive the demand of the Saudi Arabia RTD cold brew coffee market.

Based on the distribution channel, the supermarkets/ hypermarkets segment is anticipated to grow at a higher CAGR in the next six years. The leading companies such as Starbucks, RISE Brewing Co., and other players are focusing on making their products available on these stores to increase the customer base. This factor is boosting the demand of the segment in the market over the coming years. In addition to this, the easy availability of wide range of brands under one roof is further surging the growth of the segment.

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Various notable players operating in the market include dr.CAFE COFFEE, Captain Brew, Nestle S.A., The Coca-Cola Company, Starbucks Corporation, Dunkin’ Brands, The Coffee Bean & Tea Leaf, Dutch Bros Coffee, Caribou Coffee Company, Peet’s Coffee, Costa Coffee, Luigi Lavazza S.p.A. among others. The leading players involves in the product launch and expansion of the RTD segment in coffee ranges which will further propel the Saudi Arabia RTD cold brew coffee in the market. However, many coffee houses are opening in hospitals, colleges and eateries to fulfil the demand of the consumers which will expected to propel the Saudi Arabia RTD cold brew coffee market during the forecast period. For instance, September 2019, dr.CAFE COFFEE is the specialty coffee company opened a V12 store within King Faisal Specialist Hospital and Research Center’s premises.

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Key Developments

• • In March 2019, Captain Brew launched ready-to-drink cold brew coffee ranges with a beer bottle like packaging. The Captain Brew is offering four types of flavors such as original, coconut, roko berry, and arabicolada with the standardized size at 250 ml with optimized pricing.

The Saudi Arabia RTD Cold Brew Coffee Market has been segmented based on packaging and distribution channel. Based on packaging, the market is segmented bottles, cans and others. On the basis of distribution channel type, the market is categorized Supermarkets/Hypermarkets, Convenience Stores, Specialist Stores, Online Retail and Others.

Key questions answered in this research report:

• • At what pace is Saudi Arabia RTD Cold Brew Coffee market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in Market Name market? What will be the impact of drivers and restraints in the future?
  • Which packaging Type generated maximum revenues in 2019 and identify the most promising packaging Type during the forecast period?
  • What are the various distribution channel of Saudi Arabia RTD Cold Brew Coffee market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Saudi Arabia RTD Cold Brew Coffee Market by Packaging

• • Bottles
    • Glass Bottles
    • Pet Bottles
  • Can
  • Others

Saudi Arabia RTD Cold Brew Coffee Market by Distribution channel

• • Supermarkets/Hypermarkets
  • Convenience Stores
  • Specialist Stores
  • Online Retail
  • Others

Major Players Operating the Saudi Arabia RTD Cold Brew Coffee (Option 1: Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • dr.CAFE COFFEE
  • Captain Brew
  • Nestle S.A.
  • The Coca-Cola Company
  • Starbucks Corporation
  • Dunkin’ Brands
  • The Coffee Bean & Tea Leaf
  • Dutch Bros Coffee
  • Caribou Coffee Company
  • Peet’s Coffee
  • Costa Coffee
  • Luigi Lavazza S.p.A.