Surface Computing Market

Surface Computing Market was valued at USD 16,846 Million in 2019 and anticipated to grow at 35.7% CAGR over the forecast period.

Introduction of the Surface Computing Market Report

Surface computing refers to the use of specialized computer GUI in which traditional GUI elements are replaced by everyday objects. Rather than the keyboard and mouse, the user interacts with a surface. Surface computing is quick and easy to use. More than one user can use surface computing by orienting on different sides of the surface to interact with an application simultaneously. The global surface computing market has numerous applications in automotive, education, financial services, government, and other sectors.

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Market Dynamic

Key Drivers and Emerging Trends

One of the major factors that is responsible for the growth of the global surface computing market share includes the strong demand for Natural User Interface (NUI) technology in computer systems. The NUI enables the individuals to interact with systems naturally by creating a direct touch or using the object it is interacting with. This interface is considered as an important element of computing systems, which is further supporting the growth of the market. Additionally, the growing popularity followed by the increasing implementation of these technologies by replacing them with the conventional GUI elements will further surge the market’s demand. Moreover, the growing usage of surface computers for business purposes and the rising application in the entertainment & hospitality industry are contributing to the market growth. The surface computing systems offer various features such as multi-touch, multi-user technology and helps in recognizing physical objects via touch. It uses a natural user interface (NUI) to interact with individuals, thus improving the overall user’s experience of digital content through natural gestures, touch, and physical objects.

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Type – Segment Analysis

Based on the type, the flat display is anticipated to grow at a higher CAGR during the forecast period. The flat display is of two forms: two dimensional and three dimensional systems. The growing implementation of flat display in various industry verticals such as education, entertainment, hotels and restaurants, healthcare, hospitality, and others, is a major factor that is driving the growth of the market during the forecast period. In hotels & restaurants, the surface computers are used as a virtual concierge through which the guests can order food and drinks by interacting with the surface. The surface computers automatically transfers the order to the kitchen and the payments can be done by placing debit/credit card on the surface.

Application – Segment Analysis

Based on the application, the retail application is expected to witness a faster CAGR during the forecast period. There has been an increase in awareness related to the benefits offered by surface computing, such as improves the transaction speed and eases it, while providing a personalized computing environment to the business owners. Thus, this is a significant factor that is boosting the growth of the segment in the market.

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Regional – Segment Analysis:

Based on the region, Asia-Pacific is projected to grow at a faster CAGR during the forecast period. The increasing awareness related to surface computing is a major factor that is surging the growth of the regional market. Surface computing is more advanced and user-friendly as compared to the Graphical User Interface (GUI). In addition to this, the rising consumer electronics manufacturing activities is further supporting the market growth.

Top Market Players

Some of the leading players operating in the market include Microsoft Corporation, Planar Systems Inc., 3M, eyefactive GmbH, Ideum Inc., Nvision Solutions Inc., Apple Inc., ViewSonic Corporation, Sensytouch, and Hewlett Packard Enterprise Development LP, among others.

Segments covered in the Report:

The global surface computing market has been segmented on the basis of type, vision, application, and regions. Based on type, the market is segmented into components, flat display, and curved display. Based on vision, the market is segmented into two dimensional and three dimensional. Based on application, the market is segmented into automotive, education, entertainment, financial services, government, healthcare, hospitality, and retail. 

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Key questions answered in this research report:

• • At what pace is global surface computing market growing? What will be the growth trend in the future?
  • What are the key drivers and restraints in surface computing market? What will be the impact of drivers and restraints in the future?
  • What are the regional revenues and forecast breakdowns? Which are the major regional revenue pockets for growth in the global surface computing market?
  • Which type generated maximum revenues in 2019 and identify the most promising type during the forecast period?
  • What are the various vision areas of global surface computing market and how they are poised to grow?
  • What companies are the major participants in this market and their business strategies, how does the competitive landscape look like?

Market Segmentation

Global Surface Computing Market by Type

• • Components
  • Flat Display
  • Curved Display

Global Surface Computing Market by Vision

• • Two Dimensional
  • Three Dimensional

Global Surface Computing Market by Application

• • Automotive
  • Education
  • Entertainment
  • Financial Services
  • Government
  • Healthcare
  • Hospitality
  • Retail

Global Surface Computing Market by Region

• • North America Surface Computing Market (Option 1: As a part of the free 25% customization)
    • North America Surface Computing Market by Type
    • North America Surface Computing Market by Vision
    • North America Surface Computing Market by Application
    • US Surface Computing Market All-Up
    • Canada Surface Computing Market All-Up
  • Europe Surface Computing Market (Option 2: As a part of the free 25% customization)
    • Europe Surface Computing Market by Type
    • Europe Surface Computing Market by Vision
    • Europe Surface Computing Market by Application
    • UK Surface Computing Market All-Up
    • Germany Surface Computing Market All-Up
    • France Surface Computing Market All-Up
    • Spain Surface Computing Market All-Up
    • Rest of Europe Surface Computing Market All-Up
  • Asia-Pacific Surface Computing Market (Option 3: As a part of the free 25% customization)
    • Asia-Pacific Surface Computing Market by Type
    • Asia-Pacific Surface Computing Market by Vision
    • Asia-Pacific Surface Computing Market by Application
    • China Surface Computing Market All-Up
    • India Surface Computing Market All-Up
    • Japan Surface Computing Market All-Up
    • Rest of APAC Surface Computing Market All-Up
  • RoW Surface Computing Market (Option 4: As a part of the free 25% customization)
    • RoW Surface Computing Market by Type
    • RoW Surface Computing Market by Vision
    • RoW Surface Computing Market by Application
    • Brazil Surface Computing Market All-Up
    • South Africa Surface Computing Market All-Up
    • Saudi Arabia Surface Computing Market All-Up
    • UAE Surface Computing Market All-Up
    • Rest of world (remaining countries of the LAMEA region) Surface Computing Market All-Up

Major Players Operating in the Surface Computing (Option 5: As a part of the Free 25% Customization – Profiles of 5 Additional Companies of your Choice)

• • Microsoft Corporation
  • Planar Systems Inc.
  • 3M
  • eyefactive GmbH
  • Ideum Inc.
  • Nvision Solutions Inc.
  • Apple Inc.
  • ViewSonic Corporation
  • Sensytouch
  • Hewlett Packard Enterprise Development LP